A Comprehensive Guide to Webflow 2024 Pricing: Understanding Costs and Features

A Comprehensive Guide to Webflow 2024 Pricing: Understanding Costs and Features
Updated on:
June 7, 2024

When it comes to building a website, choosing the right platform is crucial. One popular option is Webflow, a powerful web design tool that offers a variety of pricing plans to suit different needs. In this section, we will dive into Webflow pricing and explore its various plans and features to help you make an informed decision.

Introduction to Webflow

Webflow has emerged as a powerful and versatile website building platform, offering a range of features and tools to create visually stunning and highly functional websites. In this section, we will provide a brief overview of what is Webflow and discuss its significance in the website building landscape.

What is Webflow and its significance?

Webflow is a web design and development platform that allows users to design, build, and launch responsive websites visually, without the need for coding. It combines the flexibility of front-end coding with the ease of a visual design interface, making it an ideal choice for designers, developers, and businesses alike. Webflow's significance in the digital world lies in its ability to streamline the website creation process, enabling users to create custom, responsive websites with ease and efficiency.

One of the key features that sets Webflow apart from other website builders is its powerful CSS grid system, which allows for precise control over the layout and design of a website. Additionally, Webflow offers a robust CMS (Content Management System) that makes it easy to manage and update website content. With its extensive range of features and tools, Webflow has become a popular choice for creating professional websites that cater to various needs and industries.

How to create a website with Webflow?

To create a website with Webflow, follow these step-by-step instructions:

  1. Sign up for a Webflow account and log in.
  2. Create a new project by selecting a template or starting from scratch.
  3. Use the visual design interface to customize the layout, typography, colors, and other design elements of your website.
  4. Add and configure interactive elements, such as buttons, forms, and sliders, using Webflow's built-in components.
  5. Set up the CMS to manage and update your website content easily.
  6. Preview your website to ensure it looks and functions as intended on various devices and screen sizes.
  7. Publish your website to a custom domain or a Webflow subdomain.

Creating a website with Webflow offers numerous benefits, including a user-friendly interface, advanced design capabilities, and seamless integration with popular third-party tools and services. By leveraging Webflow's powerful features, users can create visually appealing and highly functional websites that cater to their specific needs and requirements.

Understanding Webflow Pricing Structure

In this section, we will delve into the Webflow pricing structure, providing insights into the factors that influence its pricing. We will also discuss the different pricing tiers and how they cater to various user needs.

An overview of Webflow pricing guide

The Webflow pricing guide offers a detailed breakdown of the various plans and their associated costs. Webflow's pricing structure is divided into two main categories: Site Plans and Account Plans. Site Plans are designed for individual websites, while Account Plans cater to users who manage multiple websites or work in teams.

Site Plans are further divided into Basic, CMS, Business, and Enterprise tiers, each offering a different set of features and capabilities. Account Plans, on the other hand, include Starter, Lite, Pro, Team, and Enterprise options, with varying levels of access to Webflow's features and tools.

How is the Webflow pricing structure designed?

The Webflow pricing structure is designed to cater to a wide range of users, from freelancers and small businesses to large enterprises and agencies. The pricing of different plans is influenced by factors such as the number of websites, the level of customization, and the availability of advanced features and tools.

Webflow's pricing structure aims to provide flexibility and scalability, allowing users to choose a plan that best suits their needs and budget. As users grow and require more advanced features, they can easily upgrade to a higher-tier plan without any disruption to their workflow.

Exploring Different Webflow Plans

In this section, we will examine the various Webflow plan pricing options, comparing their features and costs to help you make an informed decision on the best plan for your needs.

webflow website pricing

Webflow free plan: What does it offer?

The Webflow free plan is an excellent starting point for those who want to explore the platform without any financial commitment. This plan allows you to create up to two projects with basic features, such as static pages and limited CMS items. However, the free plan does not include custom domain hosting, SSL certificates, or advanced features like ecommerce functionality. It is best suited for individuals who want to learn the platform or create simple, non-commercial websites.

Basic Webflow plan cost and features

The basic Webflow plan cost starts at $12 per month when billed annually. This plan includes custom domain hosting, SSL certificates, and CDN support. It allows you to create a fully responsive website with up to 500 static pages and 250,000 monthly visits. However, it does not include CMS or ecommerce features. The basic plan is ideal for small businesses or individuals who require a simple, static website without the need for content management or online sales.

Business Webflow plan cost and its benefits

The business Webflow plan cost starts at $36 per month when billed annually. This plan offers all the features of the basic plan, along with CMS capabilities, 300,000 monthly visits, and up to 10,000 CMS items. The Webflow business plan also includes advanced features like site search, password protection, and enhanced customer support. This plan is well-suited for businesses that require a more robust website with content management and additional features.

Webflow freelancer, team, and agency plans: A comparative analysis

For professionals and teams, Webflow offers the Webflow freelancer plan, Webflow team plan, and Webflow agency plan. These plans cater to different use cases and team sizes:

  • Freelancer plan: Starting at $16 per month, this plan is designed for individual professionals who manage multiple websites. It includes all the features of the basic plan, along with 10 webflow.io staging projects and enhanced collaboration tools.
  • Agency plan: Starting at $35 per user per month, this plan is tailored for teams working on multiple projects. It offers all the features of the freelancer plan, along with team collaboration tools, unlimited staging domains, priority support, and the ability to add more team members.
  • Enterprise plan: Custom-priced based on your needs, the enterprice plan is designed for larger teams and agencies. It includes all the features of the agency plan, along with additional benefits like a dedicated account manager, custom onboarding, and priority support.

When choosing between these plans, consider your team size, the number of projects you manage, and the level of collaboration and support you require.

webflow workspace team pricing
webflow workspace agency pricing

Webflow enterprise plan cost: Is it worth it?

The Webflow enterprise plan cost is custom-priced based on your organization's specific needs. This plan offers all the features of the lower-tier plans, along with advanced security, compliance, and scalability features tailored for large enterprises. The Webflow enterprise plan pricing may be higher than other plans, but it provides a comprehensive solution for organizations that require a robust, secure, and scalable web design platform.

To determine if the Webflow worth is justified for your organization, consider factors such as the size of your team, the complexity of your projects, and the level of security and compliance required for your industry.

Webflow Site and Account Plans

In this section, we will delve into the details of Webflow site plans and Webflow account plans, comparing their features and costs to help you choose the most suitable option for your needs.

Understanding Webflow site plans and their costs

Webflow site plans are designed to cater to different website requirements, such as hosting, CMS, and ecommerce. Each site plan comes with a specific set of features and costs:

  • Basic: Starting at $12 per month, this plan includes custom domain hosting, SSL certificates, and CDN support. It is ideal for simple, static websites without CMS or ecommerce features.
  • CMS: Starting at $16 per month, this plan offers content management capabilities, 2,000 CMS items, and 250,000 monthly visits. It is suitable for content-rich websites and blogs.
  • Business: Starting at $36 per month, this plan provides advanced features like site search, password protection, and enhanced customer support. It is well-suited for businesses requiring a more robust website.
  • Ecommerce: Starting at $29 per month, this plan enables you to build and manage an online store with various ecommerce features, such as product management, checkout, and payment processing.

When selecting a Webflow site plan, consider your website's requirements, such as the need for content management, ecommerce functionality, and the expected number of monthly visits.

Webflow account plans: Starter, Core, Growth, and Advanced

Webflow account plans are tailored for individuals and teams working on multiple projects. These plans include the Webflow Starter plan, Webflow Core plan, Webflow Growth plan, and Webflow Advanced plan:

  • Starter: Free of charge, this plan allows you to create up to two projects with basic features. It is ideal for individuals exploring the platform or creating simple websites.
  • Freelancer: Starting at $16 per month, this plan offers 10 staging webflow.io domain projects, enhanced collaboration tools, and priority support. It is designed for individual professionals managing multiple websites.
  • Team: Starting at $35 per user per month, this plan includes all Core plan features, along with team collaboration tools and the ability to add more team members. It is suitable for teams working on multiple projects.
  • Enterprice: Custom-priced based on your needs, this plan provides additional benefits like a dedicated account manager, custom onboarding, and priority support. It is designed for larger teams and agencies.

When choosing a Webflow account plan, consider factors such as your team size, the number of projects you manage, and the level of collaboration and support you require.

Webflow workspace plans: What do they entail?

Webflow workspace plans are designed to enhance collaboration and streamline project management for teams and agencies. These plans offer features and benefits such as:

  • Centralized project management: Manage all your projects in one place, making it easier to track progress and collaborate with team members.
  • Team collaboration tools: Share projects, assign tasks, and communicate with team members seamlessly within the Webflow platform.
  • Custom branding: Personalize your workspace with your company's branding, creating a consistent and professional experience for your clients.
  • Priority support: Receive faster response times and dedicated assistance from the Webflow support team.

When considering a Webflow workspace plan, evaluate your team's collaboration needs, the number of projects you manage, and the importance of custom branding for your business.

Webflow Ecommerce and CMS Plans

In this section, we will provide an overview of Webflow ecommerce plans and the Webflow CMS plan, comparing their features and costs to help you make an informed decision for your website needs.

webflow e-commerce pricing

Webflow ecommerce plans: Pricing and features

Webflow ecommerce plans are designed to cater to various online store requirements, offering a range of features and pricing options:

  • Standard: Starting at $29 per month, this plan includes all CMS plan features, 500 product listings, and 2% transaction fees. It is suitable for small online stores.
  • Plus: Starting at $74 per month, this plan offers 5,000 product listings, 0% transaction fees, and additional ecommerce features like unbranded emails and advanced shipping options. It is ideal for growing online stores.
  • Advanced: Starting at $212 per month, this plan provides 15,000 product listings, 0% transaction fees, and advanced features like priority support and custom SSL certificates. It is designed for large-scale ecommerce businesses.

When selecting a Webflow ecommerce plan, consider factors such as the number of products you plan to list, the transaction fees you are willing to pay, and the additional ecommerce features you require.

CMS Webflow plan cost and its advantages

The Webflow CMS plan starts at $23 per month and offers a range of features and advantages for content-rich websites and blogs:

  • 2,000 CMS items: Manage a large volume of content, such as blog posts, articles, and portfolio items.
  • 250,000 monthly visits: Cater to a significant number of visitors without worrying about exceeding limits.
  • Content management capabilities: Easily create, edit, and manage your website's content using Webflow's intuitive CMS interface.
  • Custom domain hosting and SSL certificates: Secure your website and establish a professional online presence.
  • CDN support: Ensure fast loading times and a smooth user experience for your website visitors.

Opting for the CMS Webflow plan can be advantageous if you require content management capabilities, expect a high volume of monthly visits, and need a secure and reliable hosting solution for your website.

Is Webflow More Expensive Compared to Other Platforms?

When considering whether Webflow is more expensive than other platforms, it's essential to compare its pricing with competitors and analyze the value it offers. In this section, we will delve into a detailed comparison of Webflow's pricing with other platforms and discuss whether Webflow is worth the cost.

Webflow pricing: A comparison with other platforms

To determine if Webflow is expensive, let's compare its pricing with some popular website building platforms:

Platform Basic Plan Mid-tier Plan Advanced Plan
Webflow $14/month $23/month (CMS) $39/month (Business)
Wix $14/month $18/month $39/month
Squarespace $12/month $18/month $40/month
WordPress.com $4/month $8/month $25/month

As seen in the table above, Webflow's pricing is generally on par with or slightly higher than its competitors. However, it's crucial to consider the features and capabilities offered by each platform to understand the factors contributing to the cost difference.

Webflow stands out with its powerful design tools, visual CSS editor, and robust CMS features, making it a popular choice among professional designers and developers. Additionally, Webflow offers a free plan with limited features, allowing users to test the platform before committing to a paid plan.

Is Webflow worth the cost?

Deciding if Webflow is worth it depends on your specific needs and requirements. While Webflow may be slightly more expensive than some competitors, it offers a unique set of features and capabilities that cater to both beginners and advanced users:

  • Design flexibility: Webflow's visual editor allows for precise control over the design and layout of your website, enabling you to create custom designs without coding knowledge.
  • Powerful CMS: Webflow's CMS is feature-rich and easy to use, allowing you to manage and update your website's content efficiently.
  • Responsive design: Webflow automatically generates responsive designs, ensuring your website looks great on all devices.
  • Custom code integration: For advanced users, Webflow allows the integration of custom code, providing even more flexibility and control over your website's functionality.

In conclusion, Webflow's worth depends on your specific needs and the value you place on its unique features. If you require a platform with advanced design capabilities, a powerful CMS, and custom code integration, Webflow may be worth the investment. However, if you're looking for a more budget-friendly option with basic features, other platforms may be more suitable.

Webflow Pricing FAQs

In this section, we will address some of the most common questions about Webflow pricing, providing detailed answers to help you make an informed decision when choosing a plan that suits your needs.

Common questions about Webflow pricing

Q: What is included in Webflow's free plan?
A: Webflow's free plan includes access to the visual designer, two static pages, 500 monthly visits, and the ability to create and host one project on a Webflow subdomain. However, it does not include features like CMS, custom domains, or ecommerce functionality.

Q: Can I use my own domain with Webflow?
A: Yes, you can use your own custom domain with Webflow. Custom domains are available on all paid site plans, starting from the Basic plan at $12/month.

Q: Are there any discounts available for Webflow plans?
A: Webflow offers a 10% discount on annual billing for all site plans. Additionally, non-profit organizations can apply for a 50% discount on Webflow plans.

Q: What is the difference between Webflow site plans and account plans?
A: Webflow site plans are designed for individual websites and include features like hosting, custom domains, and CMS. Account plans, on the other hand, are tailored for users who manage multiple projects and offer additional features like team collaboration, client billing, and priority support.

Q: Can I upgrade or downgrade my Webflow plan at any time?
A: Yes, you can upgrade or downgrade your Webflow plan at any time. When you upgrade, you will be charged a prorated amount for the new plan, and when you downgrade, the remaining balance will be credited to your account.

Q: Does Webflow offer a money-back guarantee?
A: Webflow offers a 14-day money-back guarantee on all paid plans. If you're not satisfied with the service, you can request a refund within the first 14 days of your subscription.

By addressing these Webflow pricing FAQs, we hope to provide you with a better understanding of the platform's pricing structure and help you make an informed decision when choosing a plan that best fits your needs.

Summary

In this comprehensive guide, we have explored the various aspects of Webflow pricing, including its structure, different plans, and features. We have also compared Webflow's pricing with other platforms and addressed common questions to help you make an informed decision when choosing a plan that suits your needs.

Recap of Webflow pricing and its various plans

Webflow offers a range of plans to cater to different user needs, including:

  • Free plan: Access to the visual designer, two static pages, 1000 monthly visits, and one project on a Webflow subdomain.
  • Basic plan: Custom domains, 250,000 monthly visits at $14/month.
  • CMS plan: 2,000 CMS items, more form submissions, site search, and content creators at $23/month.
  • Business plan: Advanced features like higher traffic limits, form file upload, and 10,000 CMS items at $39/month.
  • Freelancer, Team, and Agency plans: Tailored for professionals and teams managing multiple projects, with features like team collaboration, client billing, and priority support.
  • Enterprise plan: Custom pricing for large organizations with specific requirements.

Webflow also offers separate Site and Account plans for individual websites and users managing multiple projects, respectively. Additionally, there are Ecommerce and CMS plans for users looking to build online stores or content-rich websites.

When compared to other platforms, Webflow's pricing may seem higher, but the platform offers a unique set of features and capabilities that can justify the cost for many users. With a 14-day money-back guarantee, you can try out Webflow's paid plans risk-free and decide if it's the right fit for your needs.

Wojciech Smoła
CEO & Lead Web Designer
Webflow Developer and Web Designer. Over 8 years of experience in Graphic and IT industry. Originator and co-founder of Flipico Agency. Fascinated by artificial intelligence. In his lifetime, he has automated e-commerce sales processes to the tune of more than €5,000,000. At its peak, it independently generated - for his clients - more than €300,000 in sales in two months and almost €186,000 in sales in 2 days.